The Company now uses seven registered trademarks under its branding consolidation strategy.
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Internally called 'Rising Sun' and registered by Sinopec Group. The Group permits the use of this trademark by the Company, free of charge. It is mainly used to the Company's products (polypropylene, for instance) and services (retail stations, for instance). |
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Internally called 'Starry Sky' and registered by Sinopec Group. The Group permits the use of this trademark by the Company, free of charge. It is mainly used to the Company's products and services.
Note: the trademarks of 'Rising Sun', 'SINOPEC' and 'Starry Sky' are often used together.
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Internally called 'Great Wall Oil Drop' and registered by Sinopec Corp. It is certified by China Trademark Office as a renowned brand name and mainly used to the Company's serial lubricants and automobile maintenance products.
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EASY JOY is a brand used for Sinopec non-fuel service in retail sites with brand concept of “stage in journey”. EASY JOY provides variety of commodities with good quality and services like auto-repare, etc. to meet customer demands. |
